UGC LAB

Organic TikTok at performance-marketing scale.

600 videos a month from a managed creator pool — reported in installs and revenue, not views.

{{AGENCY NAME}} · {{EMAIL}}

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02 / 13
The opportunity

Paid acquisition gets more expensive. Organic short-form doesn't.

5–7×

lower CPM than influencer marketing, reported by operators running this model

1–2%

of videos drive nearly all of the result — the rest are the cost of finding them

$41.65

what the market currently charges per video, posting included

The channel is proven. What has never been solved is running it at scale: recruiting creators who don't quit, and proving the traffic was worth the money.

03 / 13
What it is

A managed content factory, not a creative agency.

01

Creator pool

We recruit, vet and manage the creators. Each one runs a dedicated account built for your product.

02

Daily volume

Two to three posts per day, per account. Ten accounts is 600 videos a month.

03

Structured testing

Each hook runs on several accounts at once, so a flop is a bad idea — not a bad algorithm day.

04

Traced to installs

Every creator carries a tracked link, every video a code. Winners are tied to real conversions.

04 / 13
How it works

Five steps, repeating every week.

Warm accounts

You start on accounts already warmed in your niche, from our own bank.

Trend intake

We collect what is working in your category weekly, competitors included.

Test

Every hook goes out across several accounts simultaneously.

Scale winners

Variations of what worked, pushed across the whole pool.

Hand off

Winners go to your paid team with Spark codes and raw files.

Most videos will underperform. The system is built to find the few that don't, as cheaply as possible.

05 / 13
Why us

Three things nobody else in this category does.

01

We report installs, not views

A tracked link per creator, a promo code per video. You get CPI, CPA and ROAS per creator and per video — not a wall of view counts.

02

You start on warm accounts

The standard in this market is two dead months while accounts season. We keep a bank of pre-warmed accounts, so first winners typically land in weeks two to three.

03

Entry is $4,900, not $75,000

Month to month, no three-month commitment. Test the channel on a real budget before you commit to one.

06 / 13
Price

What a video with posting actually costs.

Standard UGC creator rate
$100–500
footage only, no posting
Fixed-price marketplaces (Billo and similar)
from $99
no posting
Typical UGC factory, US market
$41.65
600 videos for $25,000/mo
UGC Lab — United States
$29.83
600 videos for $17,900/mo
UGC Lab — Europe
$28.17
600 videos for $16,900/mo
UGC Lab — Latin America
$23.17
600 videos for $13,900/mo

Every UGC Lab price includes the creator posting on their own account.

07 / 13
Packages · United States

Start with a Pilot. Scale what works.

Pilot

150 videos

$4,900

3 accounts · one month · no lock-in

Growth

600 videos

$17,900

10 accounts · 5 creators + 5 AI personas

Growth Human-only

600 videos

$21,900

10 accounts · live creators only

Scale

1,200 videos

$32,900

20 accounts · 10 creators + 10 AI

Raw files and usage rights are included in every package. Whitelisting and Spark Ads operations: +$1,500/mo.

08 / 13
Packages · other markets

Latin America and Europe, in local language.

Latin America

Pilot · 150 videos$3,900
Growth · 600 videos$13,900
Scale · 1,200 videos$24,900

Brazil, Mexico, Chile, Colombia, Argentina. Local creators, Portuguese and Spanish.

Europe

Pilot · 150 videos$4,500
Growth · 600 videos$16,900
Scale · 1,200 videos$30,900

UK, Germany, France, Spain, Italy, Poland. Creator rates vary threefold across Europe — country pricing on request.

Running several markets at once shares one hook library across all of them — what wins in the US is tested in LatAm within the week.

09 / 13
Reporting

You see the money, not the vanity metrics.

Videos published

daily

Views

per video

Installs or orders

per creator

CPI / CPA

vs your paid channels

Cost per winner

the metric that matters

Live dashboard: overview, per creator, per video, hook performance, winners feed. Every estimated number is labelled as an estimate — we never present a model as a measurement. Plus a weekly one-pager: five numbers, three winners, one decision.

10 / 13
What to expect

The part most vendors leave out.

300–1,000

views is the normal outcome for a single video. That is the model working, not failing.

4–6 weeks

is how long a creator can post before their first big video. It is why we start you on warm accounts.

1–2 of 100

videos will carry the result. We optimise for the cost of finding those, not for average CPM.

We would rather set this expectation now than explain it in month two.

11 / 13
Timeline

First signal in weeks, not months.

Week 1

Accounts go live from the warm bank. Briefs start. First posts published.

Weeks 2–3

First winners appear. Hook signal starts separating from noise.

Month 2

Winners scaled across the pool. Your CPI benchmark is set.

Month 3

Volume up, original concepts tested, pool expanded on what works.

Volume guarantee: {{X}} million organic views within three months, or the following month is free. No three-month commitment is required to start.

12 / 13
To get started

Four things from you. Nothing else.

01

Product access

Accounts and subscriptions for the creators — on us, not on them.

02

One tracking decision

A media source in your MMP for apps, or a conversion postback for web. The only technical step.

03

Promo codes

Optional, but they sharpen per-video attribution and lift conversion.

04

One point of contact

Someone to take the weekly review. Twenty minutes a week.

Creators post as themselves and disclose paid promotion wherever local rules require it. We handle the wording.

13 / 13

Let's start with a Pilot.

$4,900, one month, 150 videos on warm accounts. If the numbers work, we scale. If they don't, you stop.

{{EMAIL}} · {{AGENCY NAME}}

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